The Fragrance Foundation offers several educational opportunities to learn more about the world of fragrance. Please explore courses, affiliations, and other resources below.
Fragrance Insights: The New Fragrance Consumer – September 2021
Positivity for Fragrance in a Post-Pandemic World: NPD & TFF – May 2021
HEARST: SCENTS OF SELF – THE POWER OF FRAGRANCE IN A VIRTUAL WORLD
On March 19th, TFF partnered with Hearst to kick off Fragrance Day weekend by presenting research and insights on the fragrance consumer in the virtual world through a Digital summit.
Replay the webinar below!
THE NPD GROUP, INC. : FRAGRANCE MARKET TRENDS REPORT
For National Fragrance Day 2021, The NPD Group has created a trend report to help educate and inform the industry and consumers. The report details an exclusive limited report on the state of the Fragrance industry and consumer purchase intentions in 2021.
The Fragrance Academy is TFF’s online introductory course. It is being updated and will relaunch in 2022. Please contact firstname.lastname@example.org with any questions.
A Virtual Discovery of the World of Perfume is a live, interactive virtual training series offered in partnership with Serendipitee NYC, the US licensee of Cinquième Sens, the renowned fragrance training institute in France. To find out more click the link below.
We are closely affiliated with FIT’s Cosmetic & Fragrance Marketing Undergraduate & Graduate Programs. Click below to learn more.
THE PHLUID PROJECT GENDER EXPANSIVE TRAINING
The Phluid Project provides an inspiring education and a set of tools to embrace true affirmation of all individuals’ gender identity and gender expressions. Rob Smith is the Founder & CEO of The Phluid Project, a member of TFF.
To learn more about Gender Expansive Training, visit www.getphluid.com.
In his memoir, The Company I Keep: My Life in Beauty, Chairman Emeritus and former CEO of The Estée Lauder Companies Leonard Lauder shares the business and life lessons he learned as well as the adventures he had while helping transform the business his mother founded in 1946 in the family kitchen into the beloved brand and ultimately into the iconic global prestige beauty company it is today.
The Company I Keep is available in hard copy or e-book in the United States. All proceeds from the book sales will be donated to charity.
The Big Book of Perfume, released in September 2020 by Nez, the olfactory cultural movement, is a valuable resource dedicated to fragrances. One of the two forewords for the book was written by TFF President Linda G. Levy. Click below to learn more.
Dubbed “The perfume expert’s expert” by Evelyn Lauder, Michael Edwards has been an innovator, educator and passionate advocate of the fragrance industry for over 30 years. Working closely with perfumers and fragrance developers around the world, Edwards records fragrance history with independence and impartiality; with integrity and accuracy. His database with information on more than 36,000 fragrances has application in perfumery, fragrance retail, marketing, education and journalism around the world.
Michael Edwards is publishing a new book, American Legends, coming out in Fall 2023. Here is an excerpt from his book, and a sneak peek into the world of Halston – Click HERE to read.
This book is an homage to the power of fragrance and how it triggers moods, memories and emotions; and to Sue’s noteworthy career spent in the Fragrance Industry. It includes compelling facts from articles she has written, interviews she has given, and the many intriguing questions from her clients who want to know as much as possible about the enthralling world of fragrance. A percentage of sales will be going towards the Alzheimer’s Association to raise awareness about this insidious disease. Fragrance and Memory are inextricably linked and Sue’s dear mother was afflicted with Alzheimer’s and witnessed firsthand the devastating results of memory loss.