Awards

The 2025 Fragrance Foundation Awards 

New York – June 5, 2025 – The fragrance industry’s most iconic event bowed once again at The David H. Koch Theater at Lincoln Center with The 2025 Fragrance Foundation Awards. The star-studded salute celebrated excellence and innovation in American fragrance across 19 categories from beautifully crafted scents to creative packaging. Two awards of distinction, the Hall of Fame and the Lifetime Achievement Perfumer, were awarded to Ralph Lauren, Executive Chairman and Chief Creative Officer of The Ralph Lauren Corporation, and Daniela Andrier, Master Perfumer of Givaudan, respectively, adding to the evening’s festivities. A sold-out crowd of 1000 gathered for the enchanting evening to celebrate the winners that made 2024 a spectacular year in fragrance with a guest list including fragrance founders and perfumers plus fashion designers, artists, celebrities and creators.

“This is the fragrance industry’s biggest night. It’s the one night when the fragrance community from the big, bold names to the independent creators come together to celebrate the creativity and craftsmanship of our industry, and the remarkable achievements of the people behind the scents” remarked Linda G. Levy, president of The Fragrance Foundation. “What a celebration it was from tonight’s winners who took home their coveted trophies to our illustrious honorees who have made such an indelible mark on the American fragrance industry.”

Levy added, “Honoring an American legend such as Ralph Lauren as the Hall of Fame Honoree for his incredible legacy is one of the most memorable moments in TFF USA Awards history. The emotional and creative highs of the evening were heightened to new levels through Daniela Andrier’s mastery of perfumery and storytelling that earned her the Lifetime Achievement Perfumer honor. Presenting these Awards to such esteemed icons of business and prolific perfumers at Lincoln Center only elevates fragrance to the art form that it is as it celebrates the creative artistry and sheer emotion behind them.”A hallmark of the evening was the signature scent that was created exclusively for the event by Daniela Andrier as a special celebration of the Lifetime Achievement Perfumer. Named Lincoln in June as a fragrant nod to the event and spectacular setting, the fragrance filled the lobby air of the majestic theater with notes of florals as guests arrived. There was exuberance in the air amidst the ambient scent as the fragrance industry mixed and mingled in anticipation of the grand awards ceremony that culminated with the ultimate accolades saluting the very best in fragrances, as well as, icons of the industry who have redefined American fragrance.

Daniela Andrier, Master Perfumer at Givaudan, expressed her gratitude, stating “In my work I find inspiration in the unexpected combination of colours and blending the rare with the ordinary. It is essential to avoid clichés and resist the unnecessary urge to be modern. True depth comes from humility—understanding where we come from, appreciating tradition, and recognizing the significance of culture in our craft. I am deeply passionate about crafting fragrances, and receiving this prestigious recognition from The Fragrance Foundation USA holds significant meaning for me as a perfumer.”

David Lauren, Chief Branding and Innovation Officer of the Ralph Lauren Corporation accepted the Hall of Fame Honor on behalf of Mr. Lauren. Presenters included Actress, Producer and Advocate Laverne Cox, Vera Wang, Fashion Innovator Dapper Dan, Allure and Self magazines Editor-in-Chief Jessica Cruel, and iconic brand ambassador Carolyn Murphy and model and actor Tyson Beckford, brand founders Erica Anderson and Ingrid Nilsen of The New Savant, and Jackie Aina of Forvr Mood. Celebrating fragrance at its core was this year’s artistic collaboration with cinematographer Louie Schwartzberg that magnified the essence of ingredients from florals to citrus through AI. This year’s Awards was another exciting edition that celebrated the artistry of perfumes and the artists that create them.

2025 Honorees

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2025 Winners

  • Fragrance of the Year – Women’s Luxury

    Kilian Paris Sunkissed Goddess

    Estée Lauder Companies
    Givaudan
    Calice Becker
  • Fragrance of the Year – Women’s Prestige

    Kayali Vanilla Candy Rock Sugar | 42

    dsm-firmenich
    Gabriela Chelariu
  • Fragrance of the Year – Men’s Luxury

    Tom Ford Bois Pacifique

    Estée Lauder Companies
    Givaudan
    Rodrigo Flores-Roux & Adriana Medina
  • Fragrance of the Year – Men’s Prestige

    Ralph Lauren Polo ’67 EDT

    L’Oréal
    dsm-firmenich
    Marie Salamagne
  • Fragrance Hall of Fame

    Rabanne 1 Million Eau de Toilette

    Puig
    Givaudan
    Michel Gerard, Olivier Pescheux, Christophe Raynaud
  • Fragrance of the Year – Universal Prestige

    Maison Margiela Replica Afternoon Delight

    L’Oréal
    IFF
    Carlos Benaïm
  • Fragrance of the Year – Universal Luxury

    Byredo Desert Dawn

    Puig
    Robertet
    Jérôme Epinette
  • Fragrance of the Year – Ultra Luxury

    Tom Ford Black Lacquer

    Estée Lauder Companies
    Givaudan
    Guillaume Flavigny
  • Fragrance of the Year – Popular

    Vacation® “AFTER SUN”

    Givaudan
    Rodrigo Flores-Roux
  • Media Campaign of the Year

    Lancôme La vie est belle L’Elixir

    L’Oréal
  • Candle & Home Collection of the Year

    NEST New York Sunlit Yuzu & Neroli Wellness Collection

    Givaudan
    Christine Hassan & Linda Song
  • Consumer Choice – Prestige

    Burberry Her Intense

    Coty
    Takasago
    Aurelien Guichard
  • Consumer Choice – Popular

    Bath & Body Works Platinum

    IFF
    Natasha Côté, Patty Hidalgo, Laurent Le Guernec
  • Perfume Extraordinaire of the Year

    Balmain Beauty Ébène

    Estée Lauder Companies
    Symrise
    Maurice Roucel
  • Fragrance Editorial of the Year – Print or Digital

    “The Man with The Golden Nose” by Justin Fenner

    Robb Report
  • Innovative Fragrance Product of the Year

    D.S. & Durga Murder Mystery Set

    dsm-firmenich
    David Seth Moltz
  • Indie Fragrance of the Year

    Veronique Gabai Délices des Bois

    Veronique Gabai
    dsm-firmenich
    Amandine Clerc-Marie
  • Packaging of the Year – Ultra Luxury/Luxury

    Diptyque Fleur de Peau Holiday Edition

    Collaboration with Lucy Sparrow
  • Packaging of the Year – Prestige/Popular

    Marc Jacobs Daisy Wild

    Coty
See past years

2025 Winners Videos

Featured Artists Louie Schwartzberg

Always looking at the worlds of fragrance and beauty through a different lens, Louie Schwartzberg’s creative eye blurs the line between technology and art. Through immersive cinematography and evocative photography augmented by AI, this year’s creative experience for The 2025 Fragrance Foundation Awards looks at nature’s beauty from different angles and a cinematic interpretation that takes the viewer on a soul-stirring odyssey. Redefining the visual definition of this multifaceted and elusive quality, the journey begins with a palette of ingredients as his canvas inspiring the imagination.

Learn more about Louie’s work at www.movingart.com.